BA Redemption Finder helps collectors of British Airways' Avios to get the best value
from their hard-earned miles.
I came up with the idea for this product, and then built it and marketed it from
scratch. Today, it has thousands of paying customers.
Over 100 billion Avios points are collected per year by nearly 8 million
collectors all over the world
But when you’re ready to spend your Avios on flights, things can get a little
The best redemptions are very difficult to get, so you’ll need to be checking
every day (or more!):
The most popular seats disappear very quickly. BA can release seats at any time of day or night, so to get those perfect dates, you’ll need
to check many times a day.
If you’re flexible, there’s no easy way to see what’s available:
The BA website assumes you know where you want to go and when. You can't easily see what dates are available for a particular route, or where you could fly on a particular date.
BA Redemption Finder solves both of these problems:
When you know where you want to go, we show you all of the availability on a single page, and can send you alerts as soon as seats become available
When you don't know where you want to go, we'll show you everything that's available on a map
A basic version of the tool is available for free, but I charge £3 per month
for "Elite membership"
which offers hourly alerts and the "I don't know where I want to go" search feature.
I've massively enjoyed gathering feedback on the tool (including an 8.9 rating
on Trustpilot) and continuously iterating to make it more and more useful.